…Essie’s “Merino Cool.”
I have absolutely no scientific data to back this claim up, only anecdotal evidence based on what I see in my (not insignificant amount) of time spent in various Upper West Side nail salons.
Essie released this color in its Fall 2010 collection, and it shows absolutely no signs of slowing down. In the “greige” family (this is a new color invented by the beauty press to describe a grey/beige hybrid), it has purple undertones. Every time I go to a salon, someone has it at their station. Last week I was in a salon and I had it, then two more people came in wanting it, too.
Plus I am constantly being stopped in shops, etc: “Oh, Merino Cool? Me, too!” I’m telling you, it’s huge. It’s the perfect multi-season color, too. Not too dark and not pastel. So for heaven’s sake– go try it out so you’ll fit in with the rest of the neighborhood.